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General Motors buys Specialized

March 31st, 2008 by Tim Grahl

Silicon Valley Business Journal:

General Motors has announced the acquisition of Specialized Bicycle Components. The boards of directors of both companies approved the acquisition on Friday. The acquisition is expected to be completed in the third quarter of 2008 pending regulatory approval in the US, Canada and Europe. Terms of the all-share acquisition from Specialized Founder and President Mike Sinyard and Merida of Taiwan were not disclosed.

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This story was also covered by Bike Biz.

So the behemoth car company buys one of the biggest bike companies? What do you think this means for the likes of General Motors? Is it any more than a PR move to make themselves look more ‘green’?

9 Responses to “General Motors buys Specialized”

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  1. 1 JoelGuelph  on Mar 31st, 2008 at 8:15 pm

    Bikes in car dealerships? That would be something.

  2. 2 fixedgear  on Mar 31st, 2008 at 8:31 pm

    Wow. Like GM buying up the streetcar companies in LA and ripping up the tracks?

  3. 3 John Wm.  on Mar 31st, 2008 at 9:54 pm

    I heard that Specialized was purchased by Pacific Bikes. I can’t wait until I can buy a S Works Roubaix at WalMart for $250.00.

    Is tomorrow the day that we’re supposed to go around pinching people?

  4. 4 Mike  on Mar 31st, 2008 at 9:56 pm

    Didn’t anyone catch the date that was posted? 12:02 a.m. UK time would put it on April 1.

  5. 5 Aaron St.  on Mar 31st, 2008 at 10:23 pm

    Dammit! Ya had me going! haha

  6. 6 Peter  on Mar 31st, 2008 at 11:21 pm

    Blue collar got tricked too it looks like! LOL

  7. 7 Quinn  on Apr 1st, 2008 at 2:50 am

    an Aluminum Silverado? A steel Specialized?

    it wouldn’t improve the Silverado (nothing could) But it would greatly improve Specialized!

  8. 8 Jamie  on Apr 1st, 2008 at 4:42 am

    Flora Lopi = April Fool

  9. 9 Art  on Apr 1st, 2008 at 1:24 pm

    …rebirth of the Schwinn Corvette under the Specialized Marquee?
    …maybe, a “sport-utility bike” (a huge oversized, over-accessorized HUMMpER themed bike)
    I can not wait to see these rolling TAB’s.

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