Via: BicycleRetailer

Bianchi introduced a line of high performance men’s clothes to celebrate the bicycle lifestyle. The line will start with clothing and extend to accessories to shoes, and will be branded Bianchi Milano.

“Bianchi Milano products have been designed for those who love getting around and living their everyday lives cycling,” said Davide Brambilla, managing director of F.I.V.E. Bianchi. “The clothing line is being developed in partnership with the Red Hot Fashion Factory, a young and dynamic company that captures the force of Italian creativity and style.”

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